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Identification

How the till recognizes a customer: NFC taps over Apple VAS and Google Smart Tap, QR codes and barcodes, and what each one asks of your hardware.

Identification articles

3 articles
AllBasicsIdentificationEngagementEnrollmentPlatformStrategy
Identification10 min readNFC loyalty identification: how tap at the till worksThe same tap that pays can identify the member. How Apple VAS and Google Smart Tap work, what your terminals need, and how to know if you are ready.Sep 21, 2026
Identification7 min readQR, NFC, or both: choosing how customers identifyBoth get your customer recognized at the till. The right choice depends on your hardware and your flow, and it is rarely either-or in practice.Sep 21, 2026
Identification6 min readVAS vs PAR: two ways to identify members at the terminalApple VAS reads the wallet pass; PAR recognizes the card. Both identify a member in the payment tap. How each works, where each breaks, and why both.Sep 21, 2026

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The articles explain it. The next pages show it on the terminals merchants already run, and the merchants running it.

How NFC identification worksBook a demo
How NFC identification worksHow a tap identifies the member on the payment terminalEvery pass typeLoyalty, membership, tickets, coupons and more, in both walletsCustomer storiesMerchants that put the loyalty program in the wallet